Now showing items 1-4 of 4
Investigation of the similarities of ındustrial wood production statistics of regional directorates of forestry in Turkey using cluster and discriminant analysis
(Kastamonu Üniversitesi, 2019)
Aim of study: In this study, the amount of industrial wood production of the regional directorates of forestry in Turkey was examined deeply and the similarities between the regional directorates in industrial wood ...
Evaluation of financial performance of paper companies traded at BIST with TOPSIS method
(Kastamonu Üniversitesi, 2018)
Aim of study: It was aimed to rank financial performance of companies in the paper industry traded at BIST. Material and methods: The financial performances of seven companies in the paper industry which are traded on ...
Factors affecting consumer-based brand equity from the perspective of Turkish consumers
(Zagreb Univ, 2019)
This paper contributes to the consumer-based brand equity literature by researching what brand equity means for Turkish consumers and by defi ning factors that, from their perspective, affect Consumer-Based Brand Equity ...
A research on the customer relationship management in the furniture and other forest products business (Istanbul provincial sample)
(Kastamonu Üniversitesi, 2017)
Customer Relationship Management (CRM) has become a mangement tool for anyone who wants to survive in today's customer oriented business world and intense competition environment. Customer Relationship Management was ...