Consumer preferences for flooring in Turkey in terms of purchasing and use

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dc.authorid0000-0003-3643-1390en_US
dc.contributor.authorAkyüz, İlker
dc.contributor.authorErsen, Nadir
dc.contributor.authorTiryaki, Sebahattin
dc.date.accessioned2021-09-14T07:23:54Z
dc.date.available2021-09-14T07:23:54Z
dc.date.issued2016
dc.departmentAÇÜ, Artvin Meslek Yüksekokulu, Ormancılık ve Orman Ürünleri Bölümüen_US
dc.description.abstractIn this study, consumer preferences for flooring in terms of purchasing and use, were investigated, as well as consumer attitudes and the reasons for preferences for a particular product, and whether consumer behaviour varied according to gender; age, level of education, occupation and size of household. The study was based on a face-to-face interview of 1005 people throughout Turkey. The data obtained from the survey was analyzed using the statistical package SPSS 19.0 for Windows. According to the results of the study, it is possible to say that the customers preferred flooring which was easy to assemble, with good heat and sound insulation, resistant to physical and mechanical damage, both environmentally- and human-friendlyand aesthetically pleasing. Manufacturers should therefore endeavour to meet these expectations by obtaining positive and negative feedback from users of flooring. In conclusion, it was determined that flooring preference, usage, expectations and consumer complaints may differ according to gender, age, level of education, income level, household size and occupation. This study fills an important gap regarding the investigation of consumer preferences for flooring in terms of purchasing and use in Turkey.
dc.identifier.citationAkyuz, I., Ersen, N., & Tiryaki, S. (2016). Consumer preferences for flooring in Turkey in terms of purchasing and use. Drewno. Prace Naukowe. Doniesienia. Komunikaty, 59(198), 131-146.en_US
dc.identifier.doi10.12841/wood.1644-3985.166.07
dc.identifier.endpage146en_US
dc.identifier.issue198en_US
dc.identifier.scopusqualityQ3
dc.identifier.startpage131en_US
dc.identifier.urihttps://hdl.handle.net/11494/3425
dc.identifier.volume59en_US
dc.identifier.wosqualityQ3
dc.indekslendigikaynakWeb of Science
dc.indekslendigikaynakScopus
dc.institutionauthorErsen, Nadir
dc.language.isoenen_US
dc.publisherInst Technol Drewnaen_US
dc.relation.ispartofDrewno
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectFlooringen_US
dc.subjectConsumer preferencesen_US
dc.subjectPurchaseen_US
dc.subjectConsumer attitudesen_US
dc.titleConsumer preferences for flooring in Turkey in terms of purchasing and useen_US
dc.typeArticle

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