Theories and practices in tourism, marketing and management

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Tarih

2024

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Peter Lang Publishing Group

Erişim Hakkı

info:eu-repo/semantics/embargoedAccess

Özet

This book, "Theories and Practices in Tourism, Marketing and Management," is a testament to rigorous scientific inquiry in the realm of tourism and hotel manage-ment. It serves as an essential reference for scholars and industry leaders engaged in cutting-edge research and practical applications within these domains. With a focus on the dynamic intersections of tourism, marketing, and management, this volume highlights critical issues and contemporary challenges. It seeks to bridge theoretical insights with practical solutions, offering a comprehensive perspective enriched by the latest advancements in international literature and research.

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Anahtar Kelimeler

Alternative tourism types, Covid-19, Cultural heritage, Gastronomy, Hotel management, Marketing, Recreation, Technology in toursim, Tourism industry, Tourism management, Tourist's behaviour

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Theories and Practices in Tourism, Marketing and Management

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